工商导论ppt

you may feel puzzled,wuich one I am going to choose

Here comes your first choice

Core concept of Huawei

•First:make every effert to creat long-term value for client as the core concept

•Second:take the customers as the center

Target market•the target market of Huawei is simple :rich people's

communication and care .

•It mainly focus on customer's demand.

business environment

1:familiar with what Chinese people want

2:abundant manpower resources3:large domestic market

These are advantages of Huawei.Then wo turn to its weakness

1:unfamiliar with international market.2:lack of core technology

MI

Why Millet Phone is so popular???

Business environment:HUNGER MARKETING!!!

Now you see......

•because Mi Phone focus on young peoplen who are still wage-earning class

•how about the business environment of MI Phone???

•when facing the drastic smart phone market,MP has won many people's love by price being lower than those similiar

configuration,which is the key.

So when you can afford an Iphone

•what on earth dose it appeal to you ???•Price is not a

element apparently.

What does it accout if you are possesed with an iphone?

•Some people may think \"I'm well-off\enjoying the most advanced phone in the world\" and so on.

•Obviously ,iphone stand for perfection ,fashion ,and technology.

•ipone focus on everything for mobilphone including

apperance,function ,service,and humanization.Pursuing perfection is the core concept of iphone.

postive business environment

•some people are crazy about

iphone.They even spare no effort to buy one,It's uncrediblely popular among the people.

target marketing

•most iphone users are white coller.on the one hand ,these people have enough wage to pay.on the other hand,they are crazy about new

thing.And iphone is regarded as the newest thing,

•Now ,if you are going to buy a phone.What will you choose?•OK ,I have no money ,Forget it!

•That's all.thank you!