专利名称:Logging individuals for TV measurement
compliance
发明人:Simon Michael Rowe,Nicholas Salvatore
Arini,Owen Charlebois
申请号:US15722065申请日:20171002公开号:US10327020B2公开日:20190618
专利附图:
摘要:A TV audience survey system for determining the TV viewing activities of aplurality of individuals in a household includes a master device and multiple tags, each tag
assigned to an individual. After an individual logs into the system and starts watching theTV, the master device communicates with the corresponding tag repeatedly to
accumulate data representing the individual's TV viewing activities. Such data can be usedto determine when the individual stops watching the TV for an extended period of timewithout logging out of the system and when the household member remains watchingthe TV after logging or being logged out of the system. The master device then reportsthe accumulated data to a remote server, which uses the data to determine whether theindividual complies with the logging protocol defined by the TV audience survey systemand update the TV viewership data associated with this household.
申请人:Google LLC
地址:Mountain View CA US
国籍:US
代理机构:Foley & Lardner LLP
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